Plastic Logic e-book prototype
Plastic Logic e-book prototype video 2
They clearly say it won't be out for another year: 2010.
Leaving aside my predilection for economic Doom, just from a tech timescale perspective, that's very strange. A lot can happen in a year. I'm still waiting for Pixel Qi and their new screens. Who's to say that a color screen for eBooks won't happen between now and then?